Effective October 1, 2021, all newly hired CMG employees must be fully vaccinated against COVID-19 prior to their start date. CMG will provide reasonable accommodations as required by law for individuals unable to be vaccinated due to a medical condition or sincerely held religious belief.

Digital Fulfillment Specialist in Dayton, OH at Cox Media Group

Date Posted: 11/15/2021

Job Snapshot

Job Summary

Cox Media Group Ohio is a full-service digital provider offering local, regional and national marketing solutions to solve business challenges. CDM is a Google Premier Small/Medium Business partner with a growing team of over 20 IAB certified local digital experts. Join a company that provides opportunity, training, and an innovative peer environment. We are looking to expand our team with smart, digitally-savvy individuals with an insatiable appetite to learn and make an impact. 

Effective October 1, 2021, all newly hired CMG employees must be fully vaccinated against COVID-19 prior to their start date. CMG will provide reasonable accommodations as required by law for individuals unable to be vaccinated due to a medical condition or sincerely held religious belief.

 Nature of Work

This role is vital to Cox Media Group Ohio’s success as a digital campaign facilitator to implement and support successful digital sales campaigns.  It manages all the moving pieces of our complex digital campaigns that are fulfilled with the variety of digital vendors we utilize.  Candidates must be able to self-manage and prioritize workload within aggressive and defined deadlines with no change resistance.  Employees in this role must translate information provided by the sales organization into a number of systems with accuracy and efficiency.  This role requires exemplary customer service provided to internal clients in person, via email and phone as well as collaboration with our remote corporate fulfillment partners.  The role manages the strategy, optimization and overall fulfillment of digital campaigns delivered by our digital vendors.  It is the expectation that this role works to streamline execution and accelerate the confidence in go-to-market strategies improving output across the sales organization.  In addition, the role will also expand our offerings to include monitoring and servicing a client’s Google Analytics, YouTube channel setup, Social Media Management, other Google tools, etc.  Candidates must be familiar with the functionality of digital platforms and products and be comfortable working in an ever changing, fast paced environment.

 Responsibilities

  • Manages the complete lifecycle of a digital campaigns that include but are not limited to Social, SEO/SEM, Programmatic, Native, IP Targeting, Email Marketing and Web Design/Hosting
  • Responsible for maintaining process, entry and optimization requests of all digital campaigns using assigned vendors
  • Charged with providing data to appropriate team members for regular campaign reporting throughout the life and at the end of the campaign
  • Works closely other members of the Digital Advertising Operations Team to communicate digital campaign fulfillment needs
  • Charged with keeping us on the cutting edge of programmatic, social and search capabilities and how they can be most effective for our clients in addition to other vendors that may prove valuable to the sales organization
  • Provides training to the Digital Sales Specialist team, and MCs as needed, on how to properly sell and leverage our digital vendors
  • Partners with vendor, cross market peers and corporate liaisons as they develop the latest client facing business analytics
  • Works with Digital Advertising Operations Manager to develop and refine SOPs, documentation and training materials as they relate to each digital vendor
  • Partner to develop our Native strategy, both on our sites & beyond
  • Works closely with Social and Search lead to brainstorm, build and execute campaigns across multiple platforms
  • Serves as a critical backup for other members of the Digital Advertising Operations team
  • Acts as single point of oversight for cross platform execution of all budget based campaigns
  • Provides local analysis, insight and recommendations for campaign strategy and upsell

 

 

What we look for

Requirements

  • Bachelor’s degree or equivalent experience and a minimum of 3 years of experience in a digital environment
  • High attention to detail
  • Strong organizational and process management skills
  • High technical aptitude and basic knowledge of coding language(s) preferred
  • Google Analytics and AdWords Certification a plus
  • Excellent written and oral communication skills
  • Outstanding computer skills including solid knowledge of Microsoft Excel, Word and PowerPoint
  • Ability to learn and operate a number of internal computer programs, systems and software
  • Knowledge of DFP/DoubleClick for Publishers, WideOrbit, ServiceNow or DFP Sales Manager a bonus
  • High technical aptitude including experience with HTML, pixel placement, WordPress, Photoshop, CSS and a variety of Content Management Systems
  • Deep understanding of Social Media planning, posting, boosting, buying and optimizing
  • Strong and proven customer service experience
  • Ability to manage multiple daily tasks
  • Flexibility to work in a rapidly changing environment
  • Self-motivated and ability to work well under pressure
  • Strong focus on teamwork and ability to manage relationships across multiple departments
  • Results oriented with great attention to detail
  • Able to apply creative thinking and exceptional problem solving skills

About Cox Media Group

Cox Media Group, Inc. (CMG) is an industry-leading media company with dominant brands, award-winning content, and exceptional people. CMG provides valuable local content to viewers in the communities in which it serves. The company's operations primarily include 65 radio stations delivering all genres of content in 11 markets,33 high-quality, market-leading television stations in 20 markets, and numerous streaming and digital platforms. CMG's portfolio includes primary affiliates of ABC, CBS, FOX, NBC, and MyNetworkTV, as well as several valuable news and independent stations. Additionally, the company also offers a full suite of national, regional, local and digital advertising services with CMG Local Solutions, Cox Reps and Gamut.

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