Manager, National Sales in Dedham, MA at Cox Media Group

Date Posted: 1/6/2021

Job Snapshot

Job Summary

Key Objective: Identify and drive national sales strategies for WFXT Television in order to achieve, then exceed revenue and share goals while balancing overall station revenue and share goals with the Local Sales Managers.

Summary: With the support of the Director of Sales (DOS), the National Sales Manager leads the National sales efforts in partnership with CoxReps. We are seeking a Sales Leader with a proven track record of success in achieving and exceeding station goals and objectives for all media platforms through:
• Proven National client relationships
• Strong communication and negotiation tactics
• Effective inventory management and pricing strategies
• Solid leadership of the National sales team
• Collaboration with WFXT and CoxReps sales leadership teams, national reps and Local Sales Managers, along with other station departments and customers

Essential Duties and Responsibilities:
• Develop strong client relationships through in-person meetings, sales presentations and client entertainment both in the market as well as travel to key National offices
• Maintain exceptional knowledge of the Boston market in order to identify key strategies, emerging categories and new client prospects in order to increase overall station revenue
• Provide leadership and direction to National sales team
• Conduct National weekly sales meetings with significant CoxReps office(s)
• Work with CoxReps to accurately forecast revenue and share – weekly, monthly and annually
• Manage inventory and rates to maximize station revenue in order to achieve and exceed revenue goals
• Timely handling of pre-empts and makegoods
• Hire and train support staff to provide assistance to the National sales efforts
• Performance management coaching and training of National sales support staff
• Participate in Local weekly sales meetings
• Work in partnership with CMG Revenue Department and CMG Digital, as well as WFXT sales managers, CoxReps, Marketing, Research, News, Creative Services on ways to continually increase revenue and market share
• Excellent knowledge and command of Excel & Power Point
• Perform other duties as assigned by management

Supervisory Responsibilities: NSM position carries out supervisory responsibilities in accordance with the organization's policies and procedures. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

 

 

What we look for

Qualification Requirements: To execute this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


Education and/or Experience:
• Two plus (2+) years of sales management experience or 5+ years established television sales experience
• Proven track record of success
• Strong problem solving and communication skills
• Bachelor’s degree (B.A.) from four-year college or university preferred