Client Performance Specialist - Atlanta Radio in Atlanta, GA at Cox Media Group

Date Posted: 5/26/2023

Job Snapshot

Job Summary

The Client Performance Specialist will be responsible for the accurate and complete delivery of our customers' marketing campaigns. Including assuring all details and elements of digital ad campaigns are assembled on time and delivered to the CMG Digital fulfillment teams and partners in a clear, concise, and executable manner. This role will assist CMG Media Consultants with sales support to include digital creative execution, campaign onboarding, campaign pacing and reporting, and more. The CPS will shepherd all digital orders through every aspect of the process from order entry to 
fulfillment, including facilitating the building of useful campaign performance reports, analyzing results, and providing specific recommendations for optimizing campaigns and working closely with the local Client Performance Specialists with the goal of delivering superior results to all our advertising customers.

WHAT YOU WILL DO:

  • Enter digital orders accurately into the system for fulfillment by CMG Digital (CMG'd). 
  • Stopping all orders sold by the local sales team that cannot be fulfilled by CMG'd and have them corrected with sales and the client before entering the system. 
  • Working with the DSS ensures that we have all the information needed to enter every digital order into the system accurately. 
  • You are communicating any problems with order fulfillment immediately to Ad Ops Director and the DSS for the account. 
  • Work with Media Consultant (MC) to enter digital campaign orders to multiple platforms. 
  • Work with DSS to craft campaign optimization strategies. 
  • Gather Creative or creative direction from MCs or clients. 
  • Submit Creative requests, revisions, and approvals through innovative workflow tool(s) for production. 
  • Serve as liaison between CMG'd/ CMG Local Solutions teams and local sales. 
  • Monitor the delivery and performance of all digital campaigns. 
  • Create custom reports and analysis by compiling all available data from various systems. Present it in a way that demonstrates success towards advertiser campaign goals. 
  • Confirm availability of inventory for owned and operated digital properties and audience extension networks 
  • Perform campaign reconciliation on a weekly, monthly, or as-needed basis. 
  • Work with CMG'd fulfillment team to troubleshoot all technical issues relating to digital campaigns, including client/agency tags and custom placements. 
  • Work with the central Digital Billing Order Entry team to ensure timely and accurate billing on delivery. 

 

 

What we look for

WHAT YOU WILL BRING: 

  • Bachelor's degree or 2+ years' experience working with digital media campaigns preferred. 
  • Solid knowledge of Microsoft Excel, Word, PowerPoint, and Outlook. 
  • Excellent attention to detail and the ability to organize and prioritize assignments. 
  • Proven ability to manage multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly. 
  • Knowledge of DFP, Photoshop, Basic HTML, and JavaScript is a plus. 
  • Google AdWords and Google Analytics Certifications are a plus.Strong and proven customer service experience. 
  • Excellent verbal and written communication skills, as well as reliable follow-up skills. 
  • Demonstrated ability to multitask and work well under deadlines. 

About Cox Media Group
CMG Media Corporation (d/b/a Cox Media Group) is an industry-leading media company with unparalleled brands, award-winning content, and exceptional team members. CMG provides valuable local and national journalism and entertainment content to the people and communities it serves. The company's businesses encompass 14 high-quality, market-leading television brands in 9 markets; 52 top-performing radio stations delivering multiple genres of content in 11 markets; a Washington, DC news bureau; and numerous streaming and digital platforms. CMG's TV portfolio includes multiple primary affiliates of ABC, CBS, FOX, NBC, Telemundo and MyNetworkTV, as well as several valuable news and independent stations. For more information about CMG, visit www.coxmediagroup.com.

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